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In September 2013 Modi was named the BJP's candidate for prime minister in the 2014 Lok Sabha election. Several BJP leaders expressed opposition to Modi's candidature. Modi played a dominant role in the BJP's election campaign. Several people who voted for the BJP stated that if Modi had not been the prime-ministerial candidate, they would have voted for another party. The focus on Modi as an individual was unusual for a BJP election campaign.The election was described as a referendum on Narendra Modi.
Modi focused on the corruption scandals under the previous INC government, and played on his image as a politician who had created a high rate of GDP growth in Gujarat. Modi projected himself as a person who could bring about "development," without focus on any specific policies. His message found support among young Indians and among middle-class citizens.
The BJP won 31% of the vote, and more than doubled its tally in the Lok Sabha to 282, becoming the first party to win a majority of seats on its own since 1984.
In September 2014, Modi introduced the Make in India initiative to encourage foreign companies to manufacture products in India, with the goal of turning the country into a global manufacturing hub.
India's nominal military spending increased steadily under Modi. The military budget declined over Modi's tenure both as a fraction of GDP and when adjusted for inflation.
A substantial portion of the military budget was devoted to personnel costs, leading commentators to write that the budget was constraining Indian military modernization.
A poll conducted by The Times of India in May 2017 showed 77% of the respondents rated Modi as "very good" and "good". In early 2017, a survey from Pew Research Center showed Modi to be the most popular figure in Indian politics.
https://en.wikipedia.org/wiki/Narendra_Modi